Neoclassical Theory (8)
Mass Interview Programme: The objective of this programme was to make a systematic study of the employees’ attitudes which would reveal the meaning which their “working situation” has for them. The researchers interviewed a large number of workers with regard to
their opinions on work, working conditions and supervision. Initially, a direct approach was used whereby interviews is asked questions considered important by managers and researchers. The researchers observed that the replies of the workmen were guarded. Therefore, this approach was replaced by an indirect technique, where the interviewer simply listened to what the workmen had to say. The findings confirmed the importance of social factors at work in the total work environment.
